Blogger tips & tricks SEO

Blogger SEO Hack(DIY) | Complete Guide

blogger seo hack
Are you interested in Ranking your blogger blog no. 1 in Search engines? Are you want to Increase your blog traffic free? Yes, you can do it yourself. Blogger SEO Hack is nothing but optimizing your blog Search engine friendly. Blogger is a Free blogging platform comes with blogspot.com extension. you can also host custom domain and custom sub-domain for free with blogger.

Blogger is Quite easy for beginners. they now provide free HTTPS for every custom domains and sub-domains. hosting with free HTTPS will cost some money but Blogger offers this for free. Most of the blogger started their blogging career with Blogger.com.

 Blogger also evolved overall time for Search Engine friendly. Google owns Blogger. so they made blogger platform by default Search engine friendly.comparing with WordPress blogger has some cons about SEO. so you need to understand most of SEO optimizing techniques to get more results from your blog.
The main motto of this post is to cover all the Blogger SEO Hacks for free:
Before we go, What is SEO?
SEO is known as Search Engine Optimization. to make your blog/site search engine friendly. search engines algorithms follow some factors and rules to rank a blog and blog posts. So we get through to that factors to get more traffic from search engines. Before, submit your blog/website to search engines.
Okay let’s start this with Header:

1. Header-Description-Meta tags:

Blogger Header title assigned to H1 tags. if you upload Header image instead of the title there are no H1 tags. Descriptions are shown in search engines below your Homepage URL. If you do not configure your Header and description in a right way it will affect your search appearance.
I made mistakes from H1 tags and it makes my search result not good. we are human beings we make mistakes and learn from mistakes. below half of my post title was hidden. sometimes Blog title[H1] placed before post title sometimes after post title. it changes because of themes[templates] I think.
If search results look not good people not tap into that link. this will reduce your CTR[Click Through Rate]. so consider this primarily.
 So Keep your H1 blog title short. make a short description of your blog and make sure it includes keywords. if your blog is about blogging add blogging related keyword. avoid only filling keywords on the description.
search result
Login to blogger > your blog > Settings > Basic > Title and Description.
blogger title and description
My corrected optimized search result: This looks better than the above result. it looks neat and clean. my post titles were shown exactly.
good search result
Meta tags Description: Another description box to enter some details about your blog. by google webmaster, expert Matt Cutts said Google no longer look into meta tags. anyhow add the meta description with keywords.
Settings> Search Prefernces> Meta Tags.

2. Blogger custom robots Header tags:

Instead of allowing all of the blog A-Z elements you can guide search engine bots to which part you crawl and which part is not necessary. it will help the search engine bots to focus on exact results.
Login to blogger> your blog> Settings >Search preferences > custom robots header tags > [warning will be appear] and Save changes.
Homepage: All-noodp
Archive and search pages: noindex-noodp
Default for posts and Pages: All-noodp
All refers index all in the section. noodp refers stop crawl bots from getting information from another web directories. this one is not necessary. noindex refers to signal to not index the section. Archives and Search pages prevented from indexing. after making this changes submit your blog sitemap to search engines.
custom robots header tags

3. Search description in Blogger:

You can customize search result snippets by Search description. you must enable Meta tags to use this feature. nowadays google webmaster is smart to cache the snippet.  so don’t need to write snippet for search results.
If you want to customize search description: Enable meta tags > inside of post writing windows > right sidebar > Search description.

4. Custom Page 404 redirect set:

Custom 404 redirect is very important. this will help to redirect expired links to the homepage. users tapped into expired links if no custom redirect they will go back. this will increase the bounce rate. not good for ranking.
The following code will help:
Settings> Search preferences > Errors and Redirections > Custom Page not found > Past the code and Save.
<h1>Oops 404! Not Found:/ Patience Please</h1>
<br><b>The page you are looking for may have been renamed or does not exist in this server.</b>
<br><br><b>You will be redirected to homepage shortly.</b>
<script>
blogger_redirect = setTimeout(function() { location.pathname= “/” }, 7000);
</script>
In above we discussed all the SEO optimization about Blogger Hosting. Let’s see another SEO optimization common for all:
The following SEO techniques will helpful for all blogs and platforms:

5. Keyword Research:

What is a keyword? For example, pen-drive also called thumb-drive, flash-drive, USB-stick and more names. so if you are writing an article about pen-drive you must consider other names and what people enter as a search term. this is keyword research.
How do I get free keywords? where do I get? freeways to get keywords? Yes, you can research, analyze and get long-tail and short-tail keywords. what is long-tail? 3-4 or more words in keywords. short-tails are targeted keywords.
The best free Keyword research tool is Google Keyword Planner:
google keyword planner
Recently Google keyword planner removed an exact volume of search. by adding simple Keywords Everywhere – Keyword tool you can clearly view the search volume of ever keywords. not only in search volume in a google search, you can view related search with volumes in the sidebar.
You can use Google search auto-suggest as a keyword research tool. example, If you are looking for “Weight loss” enter it and blank space. you can get an idea about the keywords.
google auto-suggest
 Search related results are useful to get long-tail keywords.
Google Search related

6. On-Page SEO:

1. Post title:

Creating a clickable post title is the primary tune-up for every blog posts. people do not tap into the boring titles. make your post title short and included targeted keywords. lengthy titles not shown fully in search results. as I mentioned above.
Using power words like Free, Right Now, Working, Awesome, Easy, Instant words attract more. for an e-commerce site, an example percentage of an offer, discount, Free shipping, Cash on delivery words in the title performs well for clicks. it improves your CTR click-through rates.
Just keep your post title simple, clean and eye catchy.

2. Post snippet/description:

Most of the time the very first paragraph of the post is considered as post description. start the first paragraph about the post title targeted keywords. if you do not know how to start writing initiate with questions. example, “are you afraid of obesity? I have the solution…” make sure you are not overdoing using targeted keywords.
In blogger, if you enabled meta-tags you can write a custom snippet. if you are good at writing interesting post description go ahead. otherwise, let it to search engines. nowadays, for example, Google is good at crawling your post and creating a post snippet/description.

3. Keyword usage:

We discussed keyword research above. but using keywords are very sensitive one. if you overdo the keywords placing it ruins your page rank. do not repeat the same keyword more than three times. if your targeted keyword is “weight loss” use it in the post title, and very first paragraph.
Once you used the keyword the crawling bot get oh! this post is about “weight loss”, again in the first paragraph “yes, I am right this one is about ‘weight loss'”, again sure this one is about “weight loss”.
if you are using the same word again WTF? why he/she is repeating the same word again and again? I am gonna fu*k this article.
So, beware of overdoing it.

4. Permalink:

The link or URL of the post. you can customize your post link. link structure is not considered as ranking factor. your URL ends with .html, .htm, .aspx or without any extension are not taken seriously[os-site SEO].
URL hyphens or minus or dashes are the best performing URL structures.
For Example: www.example.com/this-one-sample.html . search engines crawl and index every words separately.
Underscores or perform a bit less than the hyphen. www.example.com/this_one_sample.html they index the words as one word. “thisonesample”. if you are already used underscores in previous posts just don’t change it. start customizing feature posts links. avoid using is, was, the, a, an, like break words in custom permalinks. use short URLs.
In blogger> Posts > right sidebar> Permalink>  custom permalink > and customize.
blogger custom permalink

5. Content-Length:

Content length also considered ranking your page. more than 500 words are enough. some point an article with 2000 words ranked well. so prefer long content. try to cover all the sub-topics explained way. don’t make it boring. don’t write more than 5-6 lines per paragraph.

6. Page-speed:

Page speed is the untapped factor that seriously impacts SEO. Google also publicly declared they look into page speed loading as a ranking factor. check your page speed at Google Pagespeed Insights. for more detailed information about your page speed try GTmetrix.

7. Image Optimization:

Images are not well understood by bots. so you need to add alt text for better understanding. also change the image name with exact description.
In blogger > click on image > properties > add ALT text:
image optimization alt text

8. Internal linking.

Linking your related blog posts in an article boost your blog page views and SEO. more internal links mean that is the most useful article from webmasters perception.

9. External linking.

You can also add external high authority links for sources and citations if you used. guiding your audience to well-explained outsourcing links are appreciated by webmasters. this also helps you to improve your site/blog performance.

10. Backlinks:

Backlinks are naturally happening in your growth. buying backlinks considered as black-hat SEO method. “A” has 10 backlinks from high authority sites like CNN, FOX new, Forbes and “B” has 100 links from low authority sites. which one is going to rank high on Google? “A” will be ranked higher. because “A” got backlinks from high authority sites.

Conclusion:

We have discussed the maximum optimization of blogger SEO. you might hold one thing inside your brain, SEO will not take effect instantly because of heavy competitions. if your content is really fresh and unique you will soon see a result. otherwise, it takes 3 months, 6 months, 12 months the truth is nobody knows even webmasters do not know the time frame.
The only rule of SEO: DO NOT OVERDO”. don’t waste your precious time over researching about SEO. Focus on contents. browsing into multiple websites about SEO will confuse you. because everybody shared their own perception about it. nobody knows what is exactly going to work.
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About the author

Sathish

Hello there! I am Sathish, the man behind TorzBay blog. I just started this blog to share things about Digital Marketing.

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